Do Multiple Landing Pages Improve Conversion?
If you have a website, you may have heard that you need to have multiple landing pages that lead to it. These landing pages are
Category: Search Engine Optimization
What Is A/B Testing?
One of the terms you may run across when researching website building, online marketing, and search engine optimization is A/B testing. This type of testing
What Is Local SEO?
Search engine optimization typically focuses on bringing in visitors from around the world. This is because many online businesses can ship within the country or
What Is Metadata and How Do I Use it Effectively?
Metadata is data about other data and is used in a number of different applications. In terms of website and SEO use, metadata is information
White Hat SEO Techniques that Are Now Frowned Upon
If you’ve researched SEO techniques, you may have come across the terms white hat and black hat. These terms are used to categorize SEO methods
Common SEO Content Mistakes
Creating outstanding content for your website is vital in helping search engines find it. However, as with any aspect of SEO, there are mistakes you
Are Blogs Still Effective Marketing?
Blogs were one of the very first social media marketing tools. Now, years later, are they still relevant? With Facebook, Twitter, Instagram, and all these
Web Content Tips for More User-Friendly Reading
In our last blog we focused on how to best portray your business via social media, and shared tips on general “best practices” for success
Use Internet Marketing to Attract and Retain Customers
As the number of mobile internet searches continues to skyrocket to surpass desktop and even inching above tablet searches, it’s becoming more important for web
The Relationship Between Content and SEO
Content and SEO have been entangled for a while, but the relationship wasn’t always so collaborative. Years ago, search engine optimizers sometimes used shady tactics
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