Capturing Gen Z Audience – Content Writing in 2021
You would need to be either a Boomer or a Millennial to own a business today. This means you can target people from your own
Category: News
How to Write a Blog Post That Converts
So, you are struggling with conversions and aren’t doing as well as you wanted? Writing a blog that converts is difficult but not impossible. We
Platforms Where Hashtags Really Boost Viewership
Researching hashtags is quite similar to researching keywords. As a social media marketer, you need to use hashtags with all your marketing copy. However, some
What Are Featured Snippets?
A Google search result includes a snippet. These two or three sentences include a brief summary of what the website offers. Typically, they are generated
How to Advertise on Twitter
If you’re thinking about advertising your business on Twitter, you have two options: you can send tweets that focus on your products and services, or
How Long Does it Take to Get PPC Ad Results?
Setting up Pay-Per-Click or PPC ads can be a great way of bringing in more visitors to your website and improving your conversion rate. However,
Why Include Negative Keywords in Your PPC Ads
Negative keywords are useful in PPC ads because they allow you to exclude specific words or phrases. This means if someone enters one of your
The Benefits of Keyword Phrases Over Single Keywords
Keyword phrases, often referred to as long-tail keywords by SEO experts, have a number of benefits over single keywords. If you aren’t using keyword phrases
The Dangers of Posting Too Much
When it comes to posting on social media, you may assume that too much is better than too little. You may not even think that
The Elements of a Great Call to Action
A great call to action will encourage visitors to your website to follow through with the action you’ve been guiding them towards. This could be
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